Exciting times lie ahead for The Cannon Run as we officially announce our sponsorship partnership with Phat Lads Competitions for the 2026 season.
This collaboration marks a major step forward for both brands, bringing together high-energy automotive culture and innovative competition experiences for our growing community.
The 2026 season will introduce a new wave of car-focused raffles, giving enthusiasts even more chances to engage with premium automotive prizes and unique ownership opportunities. With an emphasis on quality, transparency and excitement, these raffles are set to become a major highlight of the upcoming season.
Adding to the excitement, Jay, CEO of The Cannon Run, will be making a series of appearances alongside the Phat Lads team, creating fresh, behind-the-scenes automotive content. Fans can expect exclusive build features, event coverage, competition reveals and high-impact video content designed to bring audiences closer to the action than ever before.
“This partnership represents a huge step for The Cannon Run and our community,” said Jay. “Working with Phat Lads opens the door to new experiences, bigger prizes and more engaging content. The 2026 season is shaping up to be our most exciting yet.”
With dynamic events, new collaborations and ambitious plans in motion, The Cannon Run and Phat Lads Competitions are setting the stage for an unforgettable 2026 season.
Stay tuned — the journey has only just begun
